How much does SEO cost in Toronto?

Our plans start from $1,000 a month. The price depends on how many services and areas you want to cover and how much your site needs.

Do you sell fixed SEO packages?

No. We scope the work to your site and goals, and tell you in plain words what we'll do each month.

Can a smaller business compete with big Toronto firms in search?

Often, yes, on specific service-and-neighbourhood searches. The broadest terms are much harder, and we'll be honest about which ones are realistic.

Should I hire an SEO consultant or an agency?

If you have someone in-house who can do the work, a consultant's direction may be enough. If not, done-for-you work is usually the better fit.

Do I need separate pages for different parts of Toronto?

Only for areas where you genuinely work and can say something specific. Thin copy-paste area pages can hurt more than help.

SEO Services in Toronto

Toronto is one of the most competitive search markets in the country. Almost every trade, clinic and firm already has a website, and many have someone working on SEO. Trying to rank for "plumber Toronto" or "lawyer Toronto" from a standing start is usually a slow, expensive way to learn that lesson.

Build my next website See the plan

SEO in Toronto illustration — Supplied illustration, not a client project

Win narrow. Then widen.

There's a better way in. Wardorx provides SEO for Toronto businesses that would rather win specific, valuable searches than chase the broadest one.

Win narrow first, then widen

One service, one part of the city

Someone in Etobicoke with a leaking basement doesn't search "contractor Toronto." They search "basement waterproofing Etobicoke." Those narrower searches have fewer people, but they're closer to hiring, and far fewer businesses have a page that answers them properly. We find the combinations of service and area that matter most to you and build a real page for each.

Real pages, not name swaps

A North York page and a Scarborough page shouldn't be the same text with the name changed. Google is good at spotting that, and it can drag a whole site down. Each area page needs something specific: the kinds of homes or buildings you work on there, the jobs you actually do, and photos of real work.

Then widen

Once you're showing up for the specific searches, broader terms become realistic. Not before.

Who we work with in Toronto

The approach suits businesses where one customer is worth real money:

Renovation and trades. Basement, kitchen and bathroom renovators, roofers, HVAC, electricians. See our industries pages.
Clinics. Dental, physio and med spas, where each treatment deserves its own page. See dental and med spa.
Professional services. Law firms, accountants and real estate agents competing in specific practice areas or neighbourhoods. See law firms, accounting and real estate.

Current clients include Spectrum Veterinary Imaging and The SOS Group.

About "SEO packages"

Lots of Toronto SEO is sold as packages: a set number of blog posts, backlinks or "keywords tracked" each month. Packages are easy to buy and hard to judge. Before you sign up for one, ask:

What will be done each month, in plain words? "10 backlinks" means nothing if the links come from junk sites.
Who owns the content and the site? It should be you.
What happens if I stop? Your pages and your website should stay yours.

Our plans start from $1,000 a month and are built around your site, not a fixed checklist. The SEO cost page explains what changes the price. Everything is on pricing.

The details.

Open any part to read the complete plan.

SEO consultant or SEO agency?

Toronto has plenty of both. A consultant gives direction and your team does the work. An agency does the work for you. If you have in-house marketing help, direction may be all you need. If you don't, done-for-you work usually makes more sense. We'll tell you honestly which fits on the call.

What the monthly work includes

Technical fixes

Speed on phones, crawling and indexing, redirects, schema and Search Console. On a crowded results page, technical problems are an easy reason for Google to pick someone else. See technical SEO.

Service and area pages

The core of the work, as described above.

Google Business Profile

Categories, services, photos and genuine reviews. See GBP management.

AI search visibility

People increasingly ask AI assistants for recommendations. Clear, consistent facts about your business help there too. See AI search visibility.

Reporting you can read

What we did, what moved and what's next.

If your website is holding you back

Some Toronto sites are too slow or too thin for SEO to work well. In that case:

First 10 clients: a free 14-page website. You supply your own domain.
After that: Founding Launch at $1,250.
Already have a site you like? Migrate moves it to a fast Next.js build for $599. Same URLs, 301s and Search Console handled.

See how you stack up

Put your site next to a competitor's with audit compare, or run a single-site check with the free audit. Then book a call or phone +1 (250) 344-1619.

What we won't promise

No guaranteed rankings and no promised lead numbers, especially in a market like Toronto. We'll pick the searches you can realistically win, do the work, and show you every month what it was.

Straight answers.

The questions owners actually ask us, answered the way we answer them on the phone.

Still unsure?

Talk to the person who does the work. 30 minutes, no obligation.

Book the free call +1 (250) 344-1619

Our plans start from $1,000 a month. The price depends on how many services and areas you want to cover and how much your site needs.
No. We scope the work to your site and goals, and tell you in plain words what we'll do each month.
Often, yes, on specific service-and-neighbourhood searches. The broadest terms are much harder, and we'll be honest about which ones are realistic.
If you have someone in-house who can do the work, a consultant's direction may be enough. If not, done-for-you work is usually the better fit.
Only for areas where you genuinely work and can say something specific. Thin copy-paste area pages can hurt more than help.

Book the free call +1 (250) 344-1619

Bring your site. Leave with a plan.

A free 30-minute call with the founder. We review your site and your local market, then tell you straight what will bring in more work.

A read of your current site and your local market
A straight answer: a new site, SEO, or nothing yet
The audit doc before the call, not after

Call +1 (250) 344-1619 5.0 from 2 Google reviews · read them

You talk to JJ WardorxFounder, WARDORX · CalgaryMeet the team

Book a call · 30 min

Live availability

Times shown in your local zone.