Straight answers.

Because a business in Calgary and a business in Toronto need the same 12 pages, the same schema, and the same enquiry funnel. We already know what converts in each category. You're paying for the pattern we've tested across 200+ sites, not for us to rediscover it on your dime over four months.

You own the code, the domain, the analytics, and the content. It's exported to your own repo and hosting on launch day. If you leave, nothing switches off - that's the difference between a productized build and a rented template platform.

Local pack movement usually shows in 30-60 days because GBP and on-page fixes compound quickly. Organic rankings for money terms typically land between day 60 and day 120. Anyone promising page one in two weeks is either buying ads or lying.

Then we may not be the right call, and we'll tell you on the audit. If the bones are fine and only the SEO is broken, we'll quote the retainer alone. We don't sell rebuilds to people who don't need one.

Real service-area data: neighbourhood names, response times from your dispatch data, permit rules for that municipality, local job photos, and a testimonial from that area. Not city-name-swap boilerplate - Google filters that, and it drags the rest of your site down with it.

The build is a fixed fee, half up front. The retainer is month to month after an initial 90-day period, because SEO can't prove itself in 30 days. Cancel any time after that with 30 days' notice.

We're based in Calgary and work across North America. Most of our clients are in Calgary, Edmonton, Vancouver and Toronto, which means we already have local link relationships and ranking data in those markets.