Cost guide

Website redesign cost in Calgary

When a rebuild is the right spend, when SEO-only is cheaper, and what a productized 14-page fullstack rebuild actually costs - including a 14-page fullstack site free for the first 10, then founding at $1,250.

Our published number

Optional local SEO $1,000/mo with a 90-day initial commitment. Maps and reviews growth-layer work is not included and is not sellable from us yet. No ranking guarantees.

Founding rebuild
Free
Launch rebuild
$2,500
Before the numbers

A redesign quote is only useful when it answers a prior question: is the current site the constraint, or is the phone, the profile, or the offer? This page separates a true rebuild from an SEO-only fix, shows the published market bands, and states our number. The first 10 get a 14-page fullstack rebuild free. You supply the domain. After the first 10, founding is $1,250. Regular Launch is $2,500. Call +1 (250) 344-1619.

Read these with a caveat

Published redesign ranges from Calgary agencies usually mix brand projects with brochure refreshes. Treat them as orientation, not a promise that your scope lands in the middle.

What each tier actually buys

Template refresh on the same platform

$800–$3,000

What you get
New theme, shuffled sections, same URL mess and same conversion path.
Right for
Owners who like the platform and only need a fresher look.
The catch
You paid for paint. Rankings and lead flow usually do not move.

Productized 14-page fullstack rebuild

$1,250–$2,500

What you get
New stack, fixed page set, schema, quote path, redirects planned.
Right for
Trades and local services whose site is losing calls to stronger competitors.
The catch
Not a brand film. If you need original art direction, this band is the wrong shop.

Custom agency redesign

$8,000–$40,000+

What you get
Discovery, custom design language, extended IA, longer QA.
Right for
Multi-stakeholder companies where the website is a brand surface.
The catch
Scope creep and timeline slip unless the proposal locks pages and rounds.
What moves the number
01

Content ownership

If nobody can approve copy in week one, every quote gets longer.

02

URL debt

Years of thin location pages and parameter URLs raise redirect and cleanup cost.

03

Platform lock-in

Leaving a page builder mid-project is a migration, not a skin change.

04

Photo and proof

Stock imagery is cheap. Real job photos take crew time and change the quote.

How to read a quote

Six things worth asking.

  • A redesign quote that will not list page count.
  • Guaranteed ranking recovery after migration.
  • Bundling a Maps/reviews growth layer you cannot opt out of.
  • No redirect plan mentioned for the old URLs.
Where we sit

If the bones are fine, we will quote SEO alone at $1,000/mo rather than sell a rebuild. When a rebuild is warranted, the first 10 get a 14-page fullstack site free. You supply the domain. After the first 10, founding is $1,250; regular Launch is $2,500. We do not sell a Climbo-style growth layer as part of redesign. Phone +1 (250) 344-1619.

Founding rebuild
Free

14-page fullstack site, free for the first 10. You supply the domain. After that, founding is $1,250.

Launch rebuild
$2,500

Regular Launch after the first 10. Founding is $1,250 before regular Launch.

Optional SEO
$1,000/mo

On-site local SEO. Excludes Maps/reviews growth-layer packaging.

Talk to a human
+1 (250) 344-1619

Digital / service-area business. No public street address.

Every tier, itemised, with what is and is not included.See our full pricing

Questions on the numbers: +1 (250) 344-1619. The first 10 get a 14-page fullstack site free. You supply the domain. After the first 10, founding is $1,250. Optional SEO is $1,000/mo and excludes Maps/reviews growth-layer packaging.

Work you can open
spectrumultrasound.ca
Website redesign cost in Calgary
Website redesign cost in Calgary
Spectrum Veterinary Imaging is a current client. 23 pages, shipped in 14 days.
Read the result
chinookautosales.com
Website redesign cost in Calgary
Website redesign cost in Calgary
Chinook Auto Sales is a past result, not a current client. 260 form enquiries in four months. The old site had no form. That figure is form enquiries, not sales.
Read the result

Built with

  • Next.js
  • Cloudflare
Questions
How do I know I need a redesign rather than SEO?
If the site is slow on mobile, cannot take a quote, has no service pages, or sits on a platform you cannot control, a rebuild is usually cheaper than months of workarounds. If the site is structurally sound and only invisible, start with the $1,000/mo SEO retainer and the free audit.
Will a redesign keep my rankings?
We plan redirects and preserve URLs that deserve to live. Nobody can honestly guarantee rankings through a migration. Treat any vendor who does as a sales tactic.
What is not included in the fourteen-day rebuild?
Brand strategy workshops, custom illustration libraries, multi-language launches, and third-party app ecosystems. Read the fourteen-day limits note on the insights section before treating the fortnight as unlimited scope.
Do you redesign for Edmonton as a GBP service area?
No. Our GBP service-area priorities are Calgary, Airdrie, Cochrane, Okotoks, Chestermere and Rocky View County. Other city pages may exist for demand reasons without being claimed as GBP service areas.
Sources

Every range on this page comes from a published Calgary pricing guide. They are linked so you can check them, and so you can see for yourself where they disagree.

Bring your site. Leave with a plan.

A free 30-minute call with the founder. We review your site and your local market, then tell you straight what will bring in more work.

  • A read of your current site and your local market
  • A straight answer: a new site, SEO, or nothing yet
  • The audit doc before the call, not after
JJ Wardorx, founder of WARDORXYou talk to JJ WardorxFounder, WARDORX · CalgaryMeet the team

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