Cost guide

Lead follow-up automation pricing

What shops pay to stop quotes going quiet - platform rent versus a one-time $1,250 build on tools you already own.

Our published number

Optional local SEO $1,000/mo with a 90-day initial commitment. Maps and reviews growth-layer work is not included and is not sellable from us yet. No ranking guarantees.

Automation build
$1,250
Optional tuning
$199/mo
Before the numbers

Most lead loss happens after the form fires. Platforms will rent you sequences for hundreds a month. We build the follow-up on your stack for a one-time $1,250, optional $199/mo to keep tuning, and you keep the keys. This is not SEO and not a growth-layer Maps product. Call +1 (250) 344-1619.

Read these with a caveat

Hourly automation consultants can land near our fixed fee or far above it depending on discovery discipline. Fixed scope is the point of our number.

What each tier actually buys

Manual follow-up

$0 + labour

What you get
Someone remembers to chase quotes.
Right for
Very low volume shops.
The catch
The chase dies on the first double-booking week.

Productized build on your tools

$1,250 once

What you get
Ack messages, quote chase, review ask, reactivation pass.
Right for
Shops sending 10+ quotes a week across a few channels.
The catch
Not worth it if leads are rare and hand follow-up takes minutes.

All-in-one platform

$300–$500/mo

What you get
Sequences hosted inside their CRM/marketing suite.
Right for
Teams happy to rent the system of record.
The catch
Stop paying and the automation - and sometimes the history - stops.
What moves the number
01

Channel count

Forms, texts, Facebook leads and voicemail each need a mapped path.

02

Tooling

Jobber, Housecall Pro, ServiceTitan, HubSpot - rebuild cost changes with connectors.

03

Compliance

PIPEDA-aware consent and stop mechanisms are part of the build, not an afterthought.

04

Tuning

Copy and timing improve with data; that is what optional $199/mo is for.

How to read a quote

Six things worth asking.

  • Cold outreach to purchased lists sold as follow-up.
  • Sequences that send with no human kill switch.
  • Platform lock-in pitched as ownership.
  • Automation sold as a substitute for answering the phone.
Where we sit

WARDORX lead follow-up automation is $1,250 one-time, about a week of build, optional $199/mo tuning. The first 10 get a 14-page fullstack site free. After that, founding websites are $1,250. SEO remains $1,000/mo and still excludes growth-layer Maps packaging. Phone +1 (250) 344-1619.

Automation build
$1,250

One-time, on your accounts, documented handover.

Optional tuning
$199/mo

Monitoring and copy/timing changes. Decline anytime.

Founding website
Free

Separate product. 14-page fullstack site. Free for the first 10. After that, founding is $1,250.

Phone
+1 (250) 344-1619

Digital / service-area business.

Every tier, itemised, with what is and is not included.See our full pricing

Questions on the numbers: +1 (250) 344-1619. The first 10 get a 14-page fullstack site free. You supply the domain. After the first 10, founding is $1,250. Optional SEO is $1,000/mo and excludes Maps/reviews growth-layer packaging.

Questions
Is this AI deciding when to text my customers?
Mostly rules and timers. Models help with summarising or sorting where that is safe. A model freelancing your customer texts is a bad idea and we do not ship that.
Do you need to export my customer list?
No. Build access happens on accounts you create and can revoke. Data stays in your tools.
Can automation replace SEO?
No. It monetises the leads you already paid for. SEO at $1,000/mo is a different hole in the bucket.
What if we barely get leads?
Then do not buy this. Fix intake volume first - site, GBP, or ads - before automating a trickle.
Sources

Every range on this page comes from a published Calgary pricing guide. They are linked so you can check them, and so you can see for yourself where they disagree.

Bring your site. Leave with a plan.

A free 30-minute call with the founder. We review your site and your local market, then tell you straight what will bring in more work.

  • A read of your current site and your local market
  • A straight answer: a new site, SEO, or nothing yet
  • The audit doc before the call, not after
JJ Wardorx, founder of WARDORXYou talk to JJ WardorxFounder, WARDORX · CalgaryMeet the team

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